Hi, I’m Chris. Christopher Büers, to be precise.
Half German, half French, married to an Estonian and educated in the Netherlands. Father of two. Retired techno DJ, former skateboarding legend — at least in my own memory — and a football nerd with a slightly unhealthy amount of knowledge about players, shirts and completely irrelevant Bundesliga seasons.
I’m an Executive Creative Director with a background in art direction, copywriting and strategy.
I like ideas that are rooted in something real: culture, behaviour, a strong insight or an observation you understand instantly. The simple ones. The bold ones. And especially the ones that make you think: Why didn’t we come up with that ourselves?
Over the years, I’ve led creative teams, built brands and turned ideas into visual systems that still work when one key visual becomes a hundred different applications.
I care as much about the idea as I do about how it looks, how it feels and how consistently it lives across every touchpoint.
My work has been recognised by Cannes Lions, D&AD, The One Show, Clio, Eurobest, Effie, ADC and WARC, among others.
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Education:
2007 - 2012 Saxion Hogeschool Enschede
Bachelor of Arts & Technology (Advertising Focus)
Languages:
German (native), English (Fluent), French (Advanced),
Dutch (Advanced), Estonian (Basic)
Agencies:
2012 - 2015 Ogilvy, Junior AD
2015 - 2016 Leo Burnett, AD
2016 - 2018 Spark44, Senior AD
2019 - 2019 McCann, Senior AD
2019 - 2021 Innocean, Senior Concept
2021 - 2024 Zum goldenen Hirschen, CD
2024 - Now Grapevine Agency, ECD
Clients:
Media Markt, Coca Cola, Schöffel, Philip Morris,
McDonal‘s, Babbel, Fiat, Jaguar/Land Rover, Opel,
Mastercard, Hyundai/Kia, OBI, Kölntourismus,
UKE, Fraunhofer & many more
Major Projects:
Media Markt „Hasenrasen“
Jaguar „Set the Pace“
Marlboro „You Decide“
OBI „We all speak DIY“
OBI „See like a Bee“